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10 Cheapest Ecommerce Platforms in India [2026 Comparison]

A ranked comparison of the 10 most affordable ecommerce platforms for Indian sellers in 2026 — with real pricing, per-order fees, and honest pros and cons.

Raunak Kumar
Published 2026-04-24 · Updated 2026-08-31
8 min read

Starting an online store in India should not cost a fortune. But with so many platforms available — each with different pricing models, hidden fees, and confusing tiers — it is genuinely hard to figure out which one is actually the cheapest.

We ranked 10 ecommerce platforms available in India from cheapest to most expensive, based on real costs: monthly subscription, per-order fees, and what you actually get included. No affiliate links, no bias — just numbers.

Good to Know
All prices are as of April 2026. We compared entry-level plans and calculated costs for a typical small seller doing 50-100 orders per month with an average order value of ₹800.

The Rankings: Cheapest to Most Expensive

#1

oBizee

Cheapest Option
Monthly Cost
₹0
Per-Order Fee
See Pricing
0 SUBSCRIPTION, 0 SETUP FEE, FREE mapped custom domain. Built-in Delhivery, DTDC and Blue Dart shipping. Nothing to pay until ₹50,000 in orders. Best value for small Indian sellers.
Newer platform with a smaller app ecosystem compared to Shopify.
#2

Dukaan

Monthly Cost
₹417/mo (billed yearly)
Per-Order Fee
Varies by plan
Strong WhatsApp selling tools. Established brand in India with good marketing features.
Annual billing only — you pay ₹4,999+ upfront. No built-in shipping integration.
#3

Bikayi

Monthly Cost
₹333/mo (billed yearly)
Per-Order Fee
None on paid plans
Affordable entry point. WhatsApp catalog integration and basic store features.
Limited design customization. Shipping must be handled separately.
#4

DM2buy

Monthly Cost
Free to start
Per-Order Fee
Commission-based (varies)
Built for Instagram sellers. Strong seller community and IRL events.
Instagram-only focus. Commission-based pricing (details vary). No logistics integration.
#5

Instamojo

Monthly Cost
₹0 (free plan)
Per-Order Fee
2-5% + payment gateway fees
Good payment links. Works for digital products and services too.
Per-order fees add up quickly. Store features are basic on the free plan.
#6

WooCommerce

Monthly Cost
₹300-800 (hosting)
Per-Order Fee
None (plugin costs vary)
Open source with unlimited customization. Full ownership of your store.
Requires technical knowledge. Hosting, security, and maintenance are your responsibility.
#7

Ecwid

Monthly Cost
₹0 (free plan) / ₹1,200+
Per-Order Fee
None
Can embed into existing websites. Decent free tier for up to 10 products.
Free plan is very limited. Paid plans get expensive for Indian sellers.
#8

Shopify

Monthly Cost
₹2,000+
Per-Order Fee
2% on Basic plan
Best app ecosystem. Excellent for international selling and large catalogs.
Expensive for small Indian sellers. Many essentials require paid apps.
#9

Wix

Monthly Cost
₹1,300+
Per-Order Fee
None
Beautiful templates. Drag-and-drop builder is beginner-friendly.
Not built for Indian market. No INR-native payment or shipping integrations.
#10

Squarespace

Monthly Cost
₹1,400+
Per-Order Fee
3% on Basic plan
Stunning design. Great for portfolio-style stores and creative brands.
Most expensive option. Poor India-specific payment and shipping support.

Summary Comparison Table

Here is the full picture at a glance for a seller doing 100 orders/month at ₹800 average order value:

PlatformMonthly FeePer-Order FeeShippingBest For
oBizee₹0See PricingBuilt-inSmall Indian sellers
Dukaan₹417+VariesNoneWhatsApp sellers
Bikayi₹333+NoneNoneBasic WhatsApp stores
DM2buyFreeCommissionNoneInstagram sellers
Instamojo₹02-5%NoneDigital products
WooCommerce₹300-800NoneManualTechnical users
Ecwid₹0-1,200+NoneNoneAdding store to website
Shopify₹2,000+2%Apps neededLarge businesses
Wix₹1,300+NoneManualDesign-first brands
Squarespace₹1,400+3%ManualPortfolio stores

What Makes a Platform Truly "Cheap"?

Monthly subscription is only part of the story. The real cost of running an online store includes per-order fees, payment gateway charges, shipping app subscriptions, and theme or plugin costs. A platform that looks free upfront can cost thousands once you add the essentials.

Hidden Cost Alert
Shopify's ₹2,000/month Basic plan does not include shipping (Shiprocket app: ₹500+/month), many essential apps cost ₹500-2,000/month each, and premium themes start at ₹5,000+. Your real monthly cost on Shopify can easily reach ₹5,000-8,000.

Why oBizee Ranks First

oBizee is the only platform on this list with 0 SUBSCRIPTION and 0 SETUP FEE, and it includes shipping integration out of the box. The per-order structure (see Pricing) stays predictable as you scale — a seller doing 100 orders a month typically pays a fraction of what most alternatives charge upfront every month regardless of sales.

Real Monthly Cost at 100 Orders

oBizee
~₹1,000
No hidden costs
Dukaan
~₹2,500
Sub + fees
Shopify
~₹5,000+
Sub + apps + fees

How to Choose the Right Platform

The cheapest platform is only the right platform if it meets your needs. Here is a quick decision framework:

  • Selling primarily on Instagram/WhatsApp? oBizee, Dukaan, or DM2buy
  • Need built-in shipping? oBizee is the only budget option with it included
  • Selling internationally? Shopify or WooCommerce are better fits
  • Selling digital products? Instamojo or Gumroad may suit you better
  • Want full customization? WooCommerce if you have technical skills
Pro Tip
If you are an Indian seller doing under 500 orders per month and selling primarily to Indian customers, oBizee will almost certainly be your cheapest option — and it includes shipping that others charge extra for.

The Bottom Line

The ecommerce platform market in India has matured significantly. You no longer need to pay Shopify-level prices to run a professional store. For most small and medium Indian sellers, the combination of zero subscription, low per-order fees, and built-in logistics makes oBizee the most cost-effective choice in 2026.

That said, every business is different. Use the comparison table above, calculate your expected costs at your order volume, and pick the platform that makes financial sense for your specific situation.

Ready to Get Started?

Download oBizee and set up your store in 2 minutes. No coding. No monthly fees.