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GUIDE 109 / Shipping

Tell a customer about shipping damage with a resolution plan

Respond to shipping damage with a proportionate evidence request, a clear customer-resolution process and a separate carrier investigation.

4 min read · estimatePublished by oBizee · Editorial approach

Handle the work after an order is placed →

A damaged parcel is a customer problem before it becomes a carrier claim. The buyer needs to know what to do next, while the seller needs enough information to understand the issue and arrange the appropriate resolution.

Handle those needs together without making the customer navigate your internal claim process alone. Keep the customer remedy and the carrier investigation related but distinct.

Acknowledge the report promptly

Confirm the order and affected item through the normal private support route. Recognise the inconvenience without immediately assigning blame.

Do not conclude that the courier caused the damage solely because it appeared after delivery. Packing, product condition and handling may all require investigation.

If the item could present a safety risk, advise the customer not to use it while appropriate guidance is obtained. Avoid improvised repair instructions for an uncertain hazard.

Ask for proportionate evidence

Request photographs or details that genuinely help identify the damage, parcel and packaging. Explain why they are needed.

Do not ask for unrelated personal information or demand a long performance of evidence collection before considering the case. Some customers may be unable to provide the ideal image.

Keep delivery labels private and limit access to the information needed for support and the carrier claim.

Record observations accurately

Separate the customer's description, your observations and any conclusion about cause. A crushed outer box and a broken component are facts; responsibility may need further evidence.

Preserve the relevant order and shipment references. Avoid replacing the original report with a shorter summary that removes an important detail.

If several items are involved, identify which are damaged and which remain usable.

Explain the available resolution process

Apply the relevant policy and consumer obligations. This guide does not establish a universal rule that every damaged order must follow the same remedy.

Tell the customer what decision is being made, who owns it and when you will update them. Do not promise an instant refund if the payment action has not been authorised or initiated.

Equally, do not use an open carrier claim as a reason to ignore your own responsibilities to the customer. Escalate uncertain cases appropriately.

Arrange returns or replacements carefully

If a return is needed, confirm the supported pickup or shipping process and relevant packing instructions. Do not tell the customer to send the item to an unverified address.

For a replacement, check real stock or production capacity before promising dispatch. A second unavailable item compounds the original failure.

Record the customer's agreement and any changed timing or specification. Never substitute a different product silently.

Open the carrier case separately

Use the provider's official process and current reporting requirements. Submit only the information needed for the claim.

Record the case reference, evidence supplied and next response point. A filed claim is not a confirmed reimbursement.

Do not promise the customer a particular carrier compensation result before it is established. Keep your customer communication focused on their agreed resolution.

Reconcile goods and money

A damaged return should be inspected before any stock restoration. Separate repairable, unsellable and saleable outcomes according to your controlled process.

For refunds, distinguish approval, initiation and confirmed settlement. For replacements, track the new shipment without losing the link to the original order.

Avoid closing the case because one internal status changed while another promised action remains open.

Improve the packing evidence

Review whether the packaging suited the product and journey, whether movement inside the box was controlled and whether the item passed inspection before dispatch.

Do not respond to every damage report by adding more material without understanding the failure. Extra packaging may add cost and weight without protecting the vulnerable part.

Keep any revised packing instruction specific and test it appropriately. The product photography guide can support clear internal visual instructions, but it is not a substitute for packaging expertise.

A good damage response leaves the customer with a clear resolution and the business with a documented lesson. It should not end at an apology, a claim number or a demand that the buyer prove the problem repeatedly.

Use this guide, then test your own workflow.

Examples are illustrative. Confirm current features, charges and suitability before making a business decision.

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